This document provides the event-wise structure of webhook payloads sent by Outboundry.
Each event sends a POST request with a JSON body containing event metadata and contextual data about the lead, campaign, and activity.
Common Payload Structure
All webhook events follow a consistent base structure:
{
"event": "event-name",
"timestamp": "ISO-8601 timestamp",
"data": {
// Event-specific payload
}
}
Fields
Field |
Type |
Description |
|---|---|---|
|
string |
Name of the event |
|
string |
Time when the event occurred |
|
object |
Event-specific data |
LinkedIn Events
invite-sent
Triggered when a connection request is sent.
{
"event": "invite-sent",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T10:15:00.000Z",
"data": {
"actionData": {
"message": "Invitation Sent Successfully",
"invitation_id": "a1b2c3d4-e5f6-7890-abcd-ef1234567890"
},
"lead": {
"id": "11111111-aaaa-bbbb-cccc-111111111111",
"name": "Rahul Sharma",
"profile_url": "https://linkedin.com/in/rahulsharma",
"email": "[email protected]",
"latest_status": "Contacted",
"activity": [
{
"action": "Send connection request",
"action_time": "2026-03-24T10:15:00.000Z"
}
],
"company_name": "Infosys",
"location": "Bangalore",
"job_title": "Senior Software Engineer",
"profile_image": "https://media.licdn.com/dms/image/sample1.jpg"
},
"campaign": {
"id": "cccccccc-1111-2222-3333-cccccccccccc",
"name": "Q1 LinkedIn Outreach",
"campaign_type": "linkedin",
"total_leads": 150,
"complete_end_of_sequence": 12
},
"sender": {
"id": "aaaaaaaa-1111-2222-3333-aaaaaaaaaaaa",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}invite-accepted
Triggered when a prospect accepts your connection request.
{
"event": "invite-accepted",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T11:30:00.000Z",
"data": {
"actionData": {
"message": "Invitation Accepted"
},
"lead": {
"id": "11111111-aaaa-bbbb-cccc-111111111111",
"name": "Rahul Sharma",
"profile_url": "https://linkedin.com/in/rahulsharma",
"email": "[email protected]",
"latest_status": "Engaged",
"activity": [
{
"action": "Send connection request",
"action_time": "2026-03-23T10:15:00.000Z"
},
{
"action": "Invite Accepted",
"action_time": "2026-03-24T11:30:00.000Z"
}
],
"company_name": "Infosys",
"location": "Bangalore",
"job_title": "Senior Software Engineer",
"profile_image": "https://media.licdn.com/dms/image/sample1.jpg"
},
"campaign": {
"id": "cccccccc-1111-2222-3333-cccccccccccc",
"name": "Q1 LinkedIn Outreach",
"campaign_type": "linkedin",
"total_leads": 150,
"complete_end_of_sequence": 12
},
"sender": {
"id": "aaaaaaaa-1111-2222-3333-aaaaaaaaaaaa",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}message-sent
Triggered when a LinkedIn message is sent after connection.
{
"event": "message-sent",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T12:00:00.000Z",
"data": {
"actionData": {
"message": "Hi Rahul, wanted to connect regarding an exciting opportunity!",
"latest_chat_id": "d4e5f6a7-b8c9-0123-def0-123456789abc",
"latest_message_id": "e5f6a7b8-c9d0-1234-ef01-23456789abcd"
},
"lead": {
"id": "11111111-aaaa-bbbb-cccc-111111111111",
"name": "Rahul Sharma",
"profile_url": "https://linkedin.com/in/rahulsharma",
"email": "[email protected]",
"latest_status": "Contacted",
"activity": [
{
"action": "Send connection request",
"action_time": "2026-03-22T09:00:00.000Z"
},
{
"action": "Invite Accepted",
"action_time": "2026-03-23T10:00:00.000Z"
},
{
"action": "Send Message",
"action_time": "2026-03-24T12:00:00.000Z"
}
],
"company_name": "Infosys",
"location": "Bangalore",
"job_title": "Senior Software Engineer",
"profile_image": "https://media.licdn.com/dms/image/sample1.jpg"
},
"campaign": {
"id": "cccccccc-1111-2222-3333-cccccccccccc",
"name": "Q1 LinkedIn Outreach",
"campaign_type": "linkedin",
"total_leads": 150,
"complete_end_of_sequence": 12
},
"sender": {
"id": "aaaaaaaa-1111-2222-3333-aaaaaaaaaaaa",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}message-replied
Triggered when a prospect replies to your LinkedIn message.
{
"event": "message-replied",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T14:20:00.000Z",
"data": {
"actionData": {
"replay_message": "Hey! Sure, I'd love to hear more about it."
},
"lead": {
"id": "11111111-aaaa-bbbb-cccc-111111111111",
"name": "Rahul Sharma",
"profile_url": "https://linkedin.com/in/rahulsharma",
"email": "[email protected]",
"latest_status": "Replied",
"activity": [
{
"action": "Send connection request",
"action_time": "2026-03-21T09:00:00.000Z"
},
{
"action": "Invite Accepted",
"action_time": "2026-03-22T10:00:00.000Z"
},
{
"action": "Send Message",
"action_time": "2026-03-23T12:00:00.000Z"
},
{
"action": "Message Replied",
"action_time": "2026-03-24T14:20:00.000Z"
}
],
"company_name": "Infosys",
"location": "Bangalore",
"job_title": "Senior Software Engineer",
"profile_image": "https://media.licdn.com/dms/image/sample1.jpg"
},
"campaign": {
"id": "cccccccc-1111-2222-3333-cccccccccccc",
"name": "Q1 LinkedIn Outreach",
"campaign_type": "linkedin",
"total_leads": 150,
"complete_end_of_sequence": 12
},
"sender": {
"id": "aaaaaaaa-1111-2222-3333-aaaaaaaaaaaa",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}inmail-sent
Triggered when an InMail is sent.
{
"event": "inmail-sent",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T09:45:00.000Z",
"data": {
"actionData": {
"subject": "Exciting Opportunity at Outboundry",
"message": "Hi Priya, I came across your profile and think you'd be a great fit...",
"latest_chat_id": "f6a7b8c9-d0e1-2345-f012-3456789abcde",
"latest_message_id": "a7b8c9d0-e1f2-3456-0123-456789abcdef"
},
"lead": {
"id": "22222222-bbbb-cccc-dddd-222222222222",
"name": "Priya Nair",
"profile_url": "https://linkedin.com/in/priyanair",
"email": "[email protected]",
"latest_status": "Contacted",
"activity": [
{
"action": "InMail",
"action_time": "2026-03-24T09:45:00.000Z"
}
],
"company_name": "Tech Mahindra",
"location": "Pune",
"job_title": "Product Manager",
"profile_image": "https://media.licdn.com/dms/image/sample2.jpg"
},
"campaign": {
"id": "dddddddd-2222-3333-4444-dddddddddddd",
"name": "PM Outreach - InMail",
"campaign_type": "linkedin",
"total_leads": 80,
"complete_end_of_sequence": 5
},
"sender": {
"id": "aaaaaaaa-1111-2222-3333-aaaaaaaaaaaa",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}inmail-replied
Triggered when a prospect replies to your InMail.
{
"event": "inmail-replied",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T16:10:00.000Z",
"data": {
"actionData": {
"replay_message": "Thanks for reaching out! Can we schedule a call this week?"
},
"lead": {
"id": "22222222-bbbb-cccc-dddd-222222222222",
"name": "Priya Nair",
"profile_url": "https://linkedin.com/in/priyanair",
"email": "[email protected]",
"latest_status": "Replied",
"activity": [
{
"action": "InMail",
"action_time": "2026-03-23T09:45:00.000Z"
},
{
"action": "Message Replied",
"action_time": "2026-03-24T16:10:00.000Z"
}
],
"company_name": "Tech Mahindra",
"location": "Pune",
"job_title": "Product Manager",
"profile_image": "https://media.licdn.com/dms/image/sample2.jpg"
},
"campaign": {
"id": "dddddddd-2222-3333-4444-dddddddddddd",
"name": "PM Outreach - InMail",
"campaign_type": "linkedin",
"total_leads": 80,
"complete_end_of_sequence": 5
},
"sender": {
"id": "aaaaaaaa-1111-2222-3333-aaaaaaaaaaaa",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}
Email Events
email-sent
Triggered when an email is successfully delivered.
{
"event": "email-sent",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T08:30:00.000Z",
"data": {
"actionData": {
"subject": "Quick question about your current stack",
"message": "<p>Hi Amit,</p><p>Hope you're doing well! I wanted to reach out...</p>",
"messageId": "b8c9d0e1-f2a3-4567-1234-56789abcdef0"
},
"lead": {
"id": "33333333-cccc-dddd-eeee-333333333333",
"name": "Amit Joshi",
"profile_url": "https://linkedin.com/in/amitjoshi",
"email": "[email protected]",
"latest_status": "Completed",
"activity": [
{
"action": "Send Email",
"action_time": "2026-03-24T08:30:00.000Z"
}
],
"company_name": "Wipro",
"location": "Hyderabad",
"job_title": "Engineering Manager",
"profile_image": "https://media.licdn.com/dms/image/sample3.jpg"
},
"campaign": {
"id": "eeeeeeee-3333-4444-5555-eeeeeeeeeeee",
"name": "Cold Email - EM Segment",
"campaign_type": "email",
"total_leads": 200,
"complete_end_of_sequence": 34
},
"sender": {
"id": "bbbbbbbb-2222-3333-4444-bbbbbbbbbbbb",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}email-opened
Triggered when a recipient opens the email.
{
"event": "email-opened",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T09:05:00.000Z",
"data": {
"actionData": {
"subject": "Quick question about your current stack",
"message": "<p>Hi Amit,</p><p>Hope you're doing well! I wanted to reach out...</p>"
},
"lead": {
"id": "33333333-cccc-dddd-eeee-333333333333",
"name": "Amit Joshi",
"profile_url": "https://linkedin.com/in/amitjoshi",
"email": "[email protected]",
"latest_status": "Engaged",
"activity": [
{
"action": "Send Email",
"action_time": "2026-03-24T08:30:00.000Z"
},
{
"action": "Email Opened",
"action_time": "2026-03-24T09:05:00.000Z"
}
],
"company_name": "Wipro",
"location": "Hyderabad",
"job_title": "Engineering Manager",
"profile_image": "https://media.licdn.com/dms/image/sample3.jpg"
},
"campaign": {
"id": "eeeeeeee-3333-4444-5555-eeeeeeeeeeee",
"name": "Cold Email - EM Segment",
"campaign_type": "email",
"total_leads": 200,
"complete_end_of_sequence": 34
},
"sender": {
"id": "bbbbbbbb-2222-3333-4444-bbbbbbbbbbbb",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}
email-clicked
Triggered when a recipient clicks a link inside the email.
{
"event": "email-clicked",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T09:07:00.000Z",
"data": {
"actionData": {
"subject": "Quick question about your current stack",
"message": "<p>Hi Amit,</p><p>Hope you're doing well! I wanted to reach out...</p>"
},
"lead": {
"id": "33333333-cccc-dddd-eeee-333333333333",
"name": "Amit Joshi",
"profile_url": "https://linkedin.com/in/amitjoshi",
"email": "[email protected]",
"latest_status": "Engaged",
"activity": [
{
"action": "Send Email",
"action_time": "2026-03-24T08:30:00.000Z"
},
{
"action": "Email Opened",
"action_time": "2026-03-24T09:05:00.000Z"
},
{
"action": "Link Clicked",
"action_time": "2026-03-24T09:07:00.000Z"
}
],
"company_name": "Wipro",
"location": "Hyderabad",
"job_title": "Engineering Manager",
"profile_image": "https://media.licdn.com/dms/image/sample3.jpg"
},
"campaign": {
"id": "eeeeeeee-3333-4444-5555-eeeeeeeeeeee",
"name": "Cold Email - EM Segment",
"campaign_type": "email",
"total_leads": 200,
"complete_end_of_sequence": 34
},
"sender": {
"id": "bbbbbbbb-2222-3333-4444-bbbbbbbbbbbb",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}
email-replied
Triggered when a recipient replies to the email.
{
"event": "email-replied",
"company_id": "67787093-cc3a-44ca-8a12-5bf1afa3194c",
"timestamp": "2026-03-24T10:45:00.000Z",
"data": {
"actionData": {
"message": "Hi, thanks for reaching out! Yes, we are currently evaluating new tools."
},
"lead": {
"id": "33333333-cccc-dddd-eeee-333333333333",
"name": "Amit Joshi",
"profile_url": "https://linkedin.com/in/amitjoshi",
"email": "[email protected]",
"latest_status": "Completed",
"activity": [
{
"action": "Send Email",
"action_time": "2026-03-24T08:30:00.000Z"
},
{
"action": "Email Opened",
"action_time": "2026-03-24T09:05:00.000Z"
},
{
"action": "Link Clicked",
"action_time": "2026-03-24T09:07:00.000Z"
},
{
"action": "Mail Replied",
"action_time": "2026-03-24T10:45:00.000Z"
}
],
"company_name": "Wipro",
"location": "Hyderabad",
"job_title": "Engineering Manager",
"profile_image": "https://media.licdn.com/dms/image/sample3.jpg"
},
"campaign": {
"id": "eeeeeeee-3333-4444-5555-eeeeeeeeeeee",
"name": "Cold Email - EM Segment",
"campaign_type": "email",
"total_leads": 200,
"complete_end_of_sequence": 34
},
"sender": {
"id": "bbbbbbbb-2222-3333-4444-bbbbbbbbbbbb",
"name": "Ravi Mehta",
"email": "[email protected]"
}
}
}
Notes
Payload fields may vary slightly depending on the event type
Some fields may be
nullif data is unavailableTimestamps are always in UTC (ISO 8601 format)
Additional metadata may be included for debugging or traceability
Best Practices for Parsing Payloads
Always rely on the
eventfield to determine event typeDo not hardcode assumptions about optional fields
Store raw payloads for debugging and replay
Ensure your system handles duplicate webhook deliveries